The Boutique: How To Start, Scale, And Sell A Professional Services Firm By Greg Alexander

Greg Alexander ¶ 8 characters

It is rare that a person can build one company successfully. Only a few can do it twice. And then to have a master share their wisdom with the world is truly remarkable. In this book Greg reveals how he was able to accomplish building multiple companies in an empowering, easily understood and embraced series of distinctions. Having built and sold companies myself I appreciate how having met Greg early in my career how much faster and effective I would have been on my journey. This should be mandatory reading and studying for every aspiring entrepreneur interested in building a service company. Writing Invaluable information. Like getting my MBA in professional services. Cannot be missed. Writing 20% common sense business information to 80% bloat and repetitiveness. Returned. Writing Excellent book! Writing Greg and his firm found me in a cubicle and unlocked me from the corporate cage. I then had the pleasure of working at his firm, SBI for five years. This book captures how he launched, scaled and sold that firm. I am forever grateful and lucky to have witnessed how Greg made this happen. Now Greg has turned his attention to helping others do the same. In this book Greg provides a step by step approach with examples, anecdotes and stories that anyone can learn from. If you take the time to apply his lessons you will improve your chances to meet your goals. Writing

What is a boutique?

A boutique is a professional services firm past the start up stage but prescale. Examples can be found in consulting, marketing and advertising, IT services, etc. Its basically anyone who sells their expertise.

There are 1,465,900 boutiques. This book is for them.

It is about what firms at scale do. It is about what boutiques need to do to scale. And this knowledge gap between those at scale, and those not at scale, makes all the difference.

There is about $2 trillion spent per year on professional services. Those at scale capture most of it. If you want a bigger piece of the pie, you must scale.

We are in the golden era of boutiques. The business models of your clients are being disrupted. This makes it virtually impossible for them to have all the required expertise in house. They are looking for external expertise. They have big budgets to spend. Clients are buying from boutiques in record numbers.

The sun is shining. Time to make hay. The Boutique: How To Start, Scale, And Sell A Professional Services Firm