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A larger portion of the value of a company nowadays comes from Intangibles (brands, patents, workforce related contracts, durable customers etc.). This holds true in several industry sectors. Measurement of intangibles is a fascinating subject, but until this book was published, there was no single body of knowledge available to guide the general reader, or a Valuation professional. You had to work in one of the reputed valuation firms to be exposed to the techniques. This book is by far the best practitioner oriented Intangibles Valuation book I have come across. It is very comprehensive in terms of the topics it covers, and does a wonderful job of covering almost all intangibles of interest. Each chapter is written by a relevant expert, and this invariably leads to variations in quality and some lack of consistency. However, for the most part, it is very well written, and definitely worth the price it sells for. Valuing Intangible Assets For those who are interested in the management of organizational knowledge and intangible assets, 'Valuing intangible assets'should prove to be highly practical. There are many knowledge management frameworks out there that assist business executive to manage their intangible assets (such as Sveiby's intangible asset monitor), the practical usage of these frameworks would be greatly enhanced by incorporating the valuation aspect of intangible assets. Reilly has provided a comprehensive illustration of both the 'scientific' & 'artistic' aspects of valuating intangible assets. 'Valuing Intangible Assets' is easy to read & loaded with useful examples, it is a rare one in the market. Valuing Intangible Assets I already have a copy of this book but needed a second one. The first one I have is a standard textbook that was purchased 10+ years ago. This second one contains pages that look like they were printed on a dot matrix printer and then photocopied on rough, cheap paper. Is that possible?? Would someone actually sell a book that was assembled that way? This second version is also much thinner than the first one I have. I'm pretty sure the content is the same and if you've never owned the nicer version, my criticisms probably don't matter. Valuing Intangible Assets This book is practical and easy to read, provided you know the basic principles of valuations. I would not recommend it as an introduction because it is burdened with too many details. It gives a systematic and thorough introduction to the subject. Do not expect to read this book and be able to do any complicated valuation on your own. However, you will be able to lead informed discussions with appraisers AND with the tax authorities. You will also be able to review valuations by appraisers critically and judge their quality or to assess in the preparation phase the relevance of information required. Valuing Intangible Assets Reilly is a good expert to quote in reports and to make sure you are within the bounds of professional literature. Valuing Intangible Assets
When partnerships change hands, the valuation of intangible assets can be a financial maze. This in depth book, working through each of the basic valuation approaches: cost, market, and income, provides professionals with complete guidelines and industry standards. It's a must have for financial analysts and attorneys! Valuing Intangible Assets
A great book for anyone or performs valuations of intangible assets or wants to learn how. I believe that this book will become to intangible valuation what Pratt's book is to business valuation. Valuing Intangible Assets
I am management consultant whose practice area is Market Opportunity Analysis. This book is a wonderful reference for the client who holds important IP, brands, trademarks, or know how, and seeks to have its value in the marketplace established. The writing is clear, well organized and the examples carefully chosen. Valuing Intangible Assets