The Great Beanie Baby Bubble: Mass Delusion and the Dark Side of Cute By Zac Bissonnette

I thoroughly enjoyed this book. Zac Bissonette put in the time and research to make this a engaging and thoroughly engrossing book on the rise and fall of Ty Warner's widely successful line of Beanie Products. Complete with many personal interviews of those close Zac Bissonnette This is an excellently researched book detailing the history of Beanie Babies, the unique events that led to the Beanie Baby craze, and the inevitable bust as beanie babies worth hundreds or even thousands of dollars became worthless in a span of a few weeks. The author Zac Bissonnette I have been in the collectibles business in a significant way for 35 years, and I remember watching the Beanie Bay craze with awe, amusement, and envy. I know people who made fortunes in Beanie Babies, and got out before the ultimate game of musical chairs would leave them Zac Bissonnette I love economics, and have always been fascinated by the psychology of bubbles. I think also because this insanity occured during the course of my adult life, I find this bubble especially interesting. I know than a few older women that still hold on to their Beanie Zac Bissonnette This is a good book. I never collected beanie babies or anything so stupid. As if. I really enjoyed reading this book about it, though. I think people collecting things is kind of fascinating because I don't understand it at all. Like Yetta always like beanie babies, Zac Bissonnette

A bestselling journalist delivers the never before told story of the plush animal craze that became the tulip mania of the 1990s

In the annals of consumer crazes, nothing compares to Beanie Babies. In just three years, collectors who saw the toys as a means of speculation made creator Ty Warner, an eccentric college dropout, a billionaire without advertising or big box distribution. Beanie Babies were ten percent of eBay's sales in its early days, with an average selling price of $30 six times the retail price. At the peak of the bubble in 1999, Warner reported a personal income of $662 million than Hasbro and Mattel combined.
The end of the craze was swift and devastating, with rare Beanie Babies deemed worthless as quickly as they'd once been deemed priceless.
Bissonnette draws on hundreds of interviews (including a visit to a man who lives with his 40,000 Ty products and an in prison interview with a guy who killed a coworker over a Beanie Baby debt) for the first book on the strangest speculative mania of all time. The Great Beanie Baby Bubble: Mass Delusion and the Dark Side of Cute

The author picked a good topic for his book. It works as a business book and an illustration of a consumer fad/obsession. Bissonnette tells the story well and I enjoyed reading the book. I also learned about different aspects of the toy industry, as well as some of the Zac Bissonnette Pretty interesting story of yet another financial bubble (remember when these were supposed to be worth something?). The book explains some non obvious things about how the collectible idea was goosed by Ty Warner's incessant tinkering to make the best product. An Zac Bissonnette Really good exploration of a unique cultural phenomenon. If you have ever wondered WHY as a dispassionate observer, then this book will answer your questions. Could have delved a bit into the impact of societal rank and influence in the culture at large but does enough Zac Bissonnette

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